by Jo Permaul | Jun 2, 2017 | Business BreakThrough
You have your passion for the product or service. There is evidence of market demand. You have an effective marketing strategy in place. Underpinning that are solid business skills such as: Team building Time management Communication Leadership Creativity Organisation...
by Jo Permaul | Jun 2, 2017 | Business BreakThrough
MOTIVATIONS TO PURCHASE The forces that influence whether people buy include: Basic needs. We buy things to fulfill basic needs e.g. food. Convenience. You need something now and will take the easiest or fastest path to get it. Replacement. Sometimes you buy because...
by Jo Permaul | Jun 2, 2017 | Business BreakThrough
Freebies attract browsers to your website. When you have browsers, they may turn into buyers. Also if your freebie is linked to your key products and service, they provide credibility and help to build trust. The key is to increase the perceived value of your freebies...
